Podcast For Profit Academy

OUR GOAL IS TO SAVE THE LIFE OF ONE MORE PODCAST. Your goal should be to make it yours.

Join the Waitlist

Ready to monetize your podcast, without being salesy? Podcast For Profit Academy will re-open for registration very soon. Because of the large number of students who have pre-registered, space is limited for the next cycle.

Join the waitlist with your best email address below to ensure that you are first on the list to be notified for pre-registration.

Podcast For Profit Academy is an online course that converts the tools used by national broadcast organizations, into a tailored system that helps you grow your audience, boost engagement, network/collaborate with industry leaders and connect with sponsors who are looking for your listeners.

We teach you the SEAMLESS SPONSORSHIP METHOD. You don't have to sell-out to corporate sponsors who don't get your mission. Learn to generate income for your family with partners who are aligned with your podcast and the needs of your podcast listeners. You learn how our powerful and unique process works, no matter the size or genre of your podcast audience.


Hi, I’m Michelle. I’m a lifelong broadcaster. I rose through the ranks of being a content creator, producer, director, sales executive, GM, national syndication director and broadcast leadership consultant. I've managed national and international companies both at local stations and as a national content syndicator.

What does that mean for you? Now, I consult multi-million dollar broadcast entities, and I have an insider secret to tell you....

The things that work for big broadcast organizations are the same things that will work for you!

Actions that grow audience for your favorite radio station or TV show are the same things that you should be aware of to grow audience, increase engagement and boost profitability for your podcast. I’ve taken vital industry best practices and packaged them for your podcast.

Podcast For Profit Academy gives you the strategies that really work, so that you can grow your podcast as an online business from start to finish.

There Are Four Components of the Academy

Promotions - Even though you have a name, do you know your brand? How is it communicated to your audience, in your marketing, to advertisers? You get access to free and low cost tools/techniques to brand your show, along with pitch-sheets, collaboration tips, media kit templates and more.

SALES - You learn our industry first, SEAMLESS SPONSORSHIP METHOD, to get sponsors who align with your audience. You don't have to sell out to sponsors who don't get your show, or relate to your listeners, to generate income. This method works with getting sponsors who are core to the wants and needs of the people listening to your show. You also get templates for your; rate sheet, broadcast calendar, affiliate partnership agreements and more.

Programming/Production - Almost every podcast course or group talks programming, but we show you the insider techniques that make your podcast "sticky" and a destination for potential audiences. Boost your audience and engagement with professional level editing, formatics, elements and broadcast clocks that national advertisers love and audiences appreciate. Create that "sound" that you're missing.

Management - is the glue that keeps your business in order. Logs, syndication deals, legal, virtual assistant support resource, industry experts in media, broadcasting, online support and passive income and more. Once you have your management system in place, you will be able to sell show concepts, before you even create the show.

Top Sponsorship Myths

Many podcasters don't have the sponsorship that they could have because of two common myths that can be changed into positive realities.

Myth #1 - Sponsors would compromise my podcast!

Reality: Learn how to attract sponsors who "get it". They understand what your show is about, and have products or services that your audiences would love to hear about.

Myth #2 - My show isn't large enough or valuable enough for sponsorship.

Reality: Learn how to "make small sexy". No matter how tiny your niche is, there are advertisers who are waiting to connect with your passionate community. Learn how to connect with them. Our SEAMLESS SPONSORSHIP METHOD shows you how.

Podcast For Profit Academy Dispels Those Myths and More

Learn On Your Own Schedule, Wherever You Are

Your classroom is your bedroom, office kitchen table, or favorite vacation spot

Learn at your own pace - You can follow along with the group or save the lessons to fit in your schedule. Your will have lifetime access to the information.

You will have comprehensive support to guide you through the process. The course is designed in a way that fits all of the pieces together so that you can quickly adapt the skills you learn into tangible actions for your podcast.

You have 24/7 Access to our private group and courseroom to ask questions, share tips and collaborate with other podcasters.

There's more. You also get ...

  • Multiple PDF Downloads + Resources
  • Multiple Online Tutorials
  • Access to our private mastermind with live trainings, industry leaders and more
  • Perpetual Updates: As part of our ALUMNI program, we will send you the latest industry changes, innovations and insider knowledge that can affect the success of your podcast, long after the course is done.
  • **BONUS** You will get the ebook Networking That Really Works. This reference teaches you the most effective ways of creating meaningful connections without having to be "sleazy".
  • And more...


Create Revenue For Your Podcast So That You Can Reach More People And Change More Lives

This course was created to provide you the same access to information that million and multi-million dollar broadcast outlets have.

What they use to create millions of dollars in revenue and audience reach have been converted into useable tools for your podcast, video or blog success!

Podcast For Profit Academy will help your podcast change the lives of those who hear it, as well as change the lives of you and your family.

Who Is Teaching The Course?

Hello, I'm Michelle Price-Johnson. Just like you I am an earthling in pursuit of living a life filled with purpose. My goal is to help real people and amazing organizations succeed.

Me winning a Leadership Award from The Wall Street Journal. Nov. 2016

For several years I’ve worked in broadcasting across the US and in Canada, both on air and in management. I also have a busy consulting practice that helps organizations hone their strategic leadership success to maximize profitability and efficiency.

I am a 2007 graduate of the National Association of Broadcasters Leadership Program. I have a Masters in Organizational Leadership and am currently finishing up research for a PhD in Management. I've also completed Executive level Broadcast programs at Georgetown and at Northwestern/Kellogg School of Management.

More importantly, I am a wife, daughter, sister, aunt, friend, life group leader, photography hobbyist and lover of action movies. I was born in GA, lived/worked all over the place and currently call Nashville,TN home.

I believe that life without faith is life without purpose. Chocolate from time to time is important too!

Enough from me. What do other people have to say?

This is what I do every day. My job is to help you reach your goals and set new ones that keep your growth ever-expanding. So, let’s create a plan of success for your podcast.

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

This course is not open for enrollment.